The Moorte field notes

Writing that ranks, and gets cited.

Short, practical notes on using AI to write SaaS content that survives core updates and gets quoted by AI. Each one is a piece of the full system.

No. 07
Workflow · 6 min read

Programmatic SEO for SaaS: When It Works and When It Dies

A thousand pages from one template is either a moat or a graveyard. One question predicts which.

Read the article → No. 06
Tools · 7 min read

The Best AI Writing Tools for SaaS Content, Sorted by Job

Three jobs, not twenty tools: drafting engines, SEO optimizers, scale generators, and the one job no tool does.

Read the article → No. 05
SEO in the AI era · 6 min read

AI Content vs Human Content for SEO: The Wrong Question

Neither wins. The data says specific beats generic, whoever typed it. The hybrid split that survives.

Read the article → No. 04
Workflow · 6 min read

The AI Content Workflow for SaaS

The 47-minute loop: brief, draft, de-slop, structure, and ship a page that ranks and converts.

Read the article → No. 03
Answer engines · 6 min read

How to Get Cited by ChatGPT and AI Overviews

How AI answer engines choose what to quote, and the citation-ready structure that gets your pages cited, not just ranked.

Read the article → No. 02
Core updates · 5 min read

How to Recover From a Google Core Update

Why the traffic dropped, what it actually means, and the page-by-page way back. A re-scoring, not a penalty.

Read the article → No. 01
SEO in the AI era · 6 min read

Does AI Content Rank on Google in 2026?

Yes, and it can get quoted by ChatGPT and AI Overviews too. What Google actually rewards, why most AI pages die in 90 days, and how to fix yours.

Read the article →